Western Publishing subsidiary Whitman Books released four works of text fiction based on the character, targeting younger readers. There were three entries in the children’s line of profusely illustrated Big Little Books, The Green Hornet Strikes!, The Green Hornet Returns, and The Green Hornet Cracks Down, in 1940, 1941 and 1942, respectively, all attributed to Fran Striker. In 1966, their line for older juveniles included Green Hornet: Case of the Disappearing Doctor, by Brandon Keith, a tie-in to the television series. At about the same time, Dell Publishing released a mass-market paperback, The Green Hornet in The Infernal Light by Ed Friend, not only derived from the small-screen production as well, but, “allegedly based on one of the TV episodes.”
In 2009, Moonstone Books gained the prose license and has released three Green Hornet anthologies as part of its “Chronicles” line: The Green Hornet Chronicles, The Green Hornet Casefiles, and “The Green Hornet: Still at Large”.
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Few examples of Green Hornet merchandise have appeared since the 1960s. To coincide with the 2011 movie, Factory Entertainment produced six-inch action figures and a die cast Black Beauty, among other collectibles. Hollywood Collectibles has made a full-size prop gas gun replica. Mezco Toyz has made a set of 12-inch action figures, with the prototypes donated to the Museum of the Moving Image.
CKE Restaurants, Inc., the parent company of Carl’s Jr. and Hardee’s, teamed with the studio on a promotional marketing partnership that included commercials featuring Seth Rogen and Jay Chou in character as the Green Hornet and Kato; a beverage promotion with Dr. Pepper; The Green Hornet food items, kids’ meal toys, and employee uniforms; and a contest with the grand prize of the Black Beauty car from the film.
In June 2018, the toy company Funko released a Funko Pop of the Green Hornet.
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